They Call Me Magic
The four-part docuseries explores the remarkable accomplishments and global impact of Earvin “Magic" Johnson’s life, both on and off the court. From his humble beginnings in Lansing, Michigan to becoming a five-time NBA champion with the Los Angeles Lakers, he changed the conversation around HIV and transcended into a community activist and successful entrepreneur. Featuring never-before-seen footage and interviews with Magic, powerhouses from business and politics, and those in his inner circle, the series offers an unprecedented look at one of sport’s all-time greats.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Jordan Fudge, Jeremy Allen, Bryn Mooser, Christina McLarty Arquette, Rafael Marmor, Christopher Leggett, John Terzian, Brian Toll, Christina Francis, Rick Famuyiwa
Monique Zavistovski, Derek Doneen
Earvin "Magic" Johnson
Co-Executive Producer: Zoe Morrison, Co-Executive Producer: David Arquette, Co-Executive Producer: Kathryn Everett, Supervising Editor: Will Znidaric, Producer: Andre Cleveland