Presented by Investe SP

Innovation in São Paulo's Creative Economy

Mar 15, 2022

11:30am – 12:30pm CT

In this session, we’ll learn how two cultural trailblazers are creating new economic opportunities, new platforms for inclusion and new cultural moments that unite Paulistas in a common vision for the future. Leaders for the largest heritage site renovation in the world, new developments in technology and multi-genre entertainment that celebrate the vibrant capital of São Paulo share lessons learned from working across diverse stakeholder groups and collaborating on new opportunities. How does a state maximize its economic strengths for all its citizens through culture and creativity?

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Alex Allard
Alex Allard

Cidade Matarazzo/Group Allard

photo of Patricia Ellen da Silva
Patricia Ellen da Silva

Secretary For Social & Economic Development – State Of São Paulo

photo of Roberto Fabri
photo of Charnelle Hicks
Charnelle Hicks

CH Planning

Primary Access
Music Badge
Platinum Badge
Film Badge
Interactive Badge
Closed Captioned