The exponential rise in virtual concerts as a result of the pandemic has created new opportunities and innovation for Artists and labels alike. Being able to reach new audiences, increase accessibility, connect with fans in new ways, drive additional revenue streams, showcase known and emerging talent, increase sustainability by visiting more places digitally, while reducing carbon footprint with less IRL touring.

This panel explores these opportunities and looks at what the future of live music could look like. Will we go back to IRL concerts, see a rise in virtual concerts, see innovation with hybrid concerts, and how these impact artists, labels and audiences everywhere?