And They Said Launching a Sports League is Crazy

Mar 14, 2022

2:30pm – 3:30pm CT

Recording: And They Said Launching a Sports League is Crazy, Mar 14, 2022

Today’s amateur basketball system doesn’t work for everyone, asking players of their time, their bodies & their minds. We're flipping that on its head with OTE, a transformative new sports league offering the world's most talented young basketball players a better pathway to becoming professional athletes, focusing on player development, education and economic empowerment. Join Overtime’s President and Co-Founder, Zack Weiner, OTE Commissioner and President, Aaron Ryan, along with Chief Marketing Officer at Gatorade, Kalen Thorton, as they discuss how to go from proof of concept to execution, and what the future of basketball may look like, moderated by ESPN Sports Broadcaster Ros Gold-Onwude.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Aaron Ryan

Overtime Elite

Zack Weiner

Overtime

This event will be in person

Details

Primary Entry:
Music Badge
Platinum Badge
Film Badge
Interactive Badge
Format:

Panel

Type:

Session

Track:

Advertising & Brand Experience track sponsored by WeTransfer

Summit:

Athlete Empowerment

Level:

Advanced

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