Is Modding the Key To User-Generated Content?

Mar 12, 2022

4:00pm – 5:00pm CT

Gaming has a long history of modding. Counter-Strike and Defense of the Ancients were both user-created mods before becoming massive franchises. Modding has matured to the point where games are building in mods directly so that users can create their own content. Our panelists are experts in the space: Shahar Sorek is CMO of Overwolf — the all-in-one platform for creators to build and monetize in-game apps & mods; Robin Hunicke is the Co-Founder of Funomena, an independent game studio that makes experimental games for new technologies., where players create and share fully-fledged games, music, and art; Arturo Perez is CEO of SynthRiders—a hugely popular VR rhythm game that lets their users create and play custom maps; Ryan Groves founded Infinite Album—a game overlay and Twitch extension that uses AI to create interactive music for streamers and their audience.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Ryan Groves
Ryan Groves

Infinite Album

photo of Robin Hunicke
photo of Shahar Sorek
Shahar Sorek


photo of Cameron Wood
Cameron Wood

Kluge Interactive

Primary Access
Music Badge
Platinum Badge
Film Badge
Interactive Badge