The Future of Culture & Regulated Cannabis

Mar 14, 2022

10:00am – 11:00am CT

We want to highlight the situation legacy/underground/black market operators are facing as states begin to legalize cannabis. The POC communities who built the cannabis industry during the 80+ years of prohibition are being boxed out of the opportunity to operate in the legal industry by corporate giants.
Whether it be lack of access to capital, criminal records, or lack of corporate know-how, underground cannabis operators are the last in line to get a legal license. What corporate cannabis doesn’t understand is that cannabis and its success in the legacy market are not without the culture and the people pushing it. The legal industry will not and can not be successful without the inclusion of the legacy operators who got us to where we are now!

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Vladimir Bautista
Vladimir Bautista

Happy Munkey

photo of Steve DeAngelo
Steve DeAngelo

Last Prisoner Project

photo of Christine De La Rosa
Christine De La Rosa

The People’s Group

photo of Rico Lamitte
Rico Lamitte


Primary Access
Music Badge
Platinum Badge
Film Badge
Interactive Badge