Presented by Porsche

Unseen Designs - What it Takes to Create Timeless Design Pieces

Mar 13, 2022

3:30pm – 4:30pm CT

What does designing a sports car and designing a watch have in common? More than you might think! At SXSW a Porsche car designer and a Porsche watch designer discuss their major design principles and take you on a private tour into the Porsche Design archives.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Ingo Bauer-Scheinhütte
photo of Steffen Ganz
Steffen Ganz


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