Description: With deep, emotional connections between athletes, teams, content creators and fans, community is the bedrock of sports and entertainment. As the digital arena continues to evolve and further empower sports talent and artists to build and grow their brands (and followings) locally and globally, President of Blockchain Creative Labs and Chief Information Security Officer of Fox Corporation, Melody Hildebrandt; Head of Digital Assets at UTA, Lesley Silverman; and Daryl Johnston, EVP of Football Operations, USFL and 3 time NFL Super Bowl Champion, will come together to discuss how Web3 will bring talent even closer to fans in new and meaningful ways.