The Rise of Niche Music Streaming

The world has seen the rise of music streaming, but do the generalists do justice to the nuances of niche music? Is the target market for these niche genres large enough to justify a separate streaming service? We explore these questions and more with Faraan Irfan – Founder & CEO of Saarey Music – the music streaming service for South Asian classical music & Will Page - former Chief Economist of Spotify and PRS for Music, where he pioneered Rockonomics.

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photo of Faraan Irfan
photo of Will Page
Will Page

Pivotal Economics

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