Amra at Higher Ground
R&B/Soul singer and songwriter Amra is definitely one of the emerging female stars in late 2010s.
Her unique voice combining the juicy bassline and the sometimes- whispering, smokey tone just hits different on par with the slinky electronic beats. For fans in sultry R&B cravings, her music artwork is a fascinating must-listen.
Amra’s meteoric rise dates back to 2014 in live studio sessions. Based in Ulaanbaatar. Mongolia, she has been featuring with versatile talented artists including Anar & Mika D, Araatan and Mekh ZakhQ.
Her first single ‘Farewell’ released in 2015 and soon became an instant hit, catapulting her on stage with debut showcase at Playtime Music Festival within two months. The single entered top 20 music charts and is still holding strong up until now with local radios airing it on repeat.
Following the success, Amra enraptured crowds on the dance floor with her second banger single ‘Take Me There,’ which topped charts for 10 consecutive weeks in 2017. And in 2020, the lead single ‘Never’ from her debut album marked another breakout by winning award of ‘Best Track of the Year’, with music video on YouTube surpassing 5 million views.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.