credit: Jenny Brough

Priya Ragu

Over the short course of a few months, Tamil-Swiss musician Priya Ragu has mobilised a dedicated and highly engaged following, earning attention from Vogue, Rolling Stone India, Radio 1 and 1XTRA to name but a few. While she could be described, widely- speaking, as R&B, Priya’s music isn’t like any R&B you’ve heard before. After releasing a handful of singles which have made her one of the most hotly tipped breaking artists around, Priya Ragu released her eagerly anticipated debut mixtape ‘damnshestamil’ on September 3rd. The mixtape was announced with the single ‘Kamali’, which was premiered by Annie Mac at Radio 1. Subsequent airplay included daytime and specialist support from Nick Grimshaw, Jack Saunders, and an A-list playlist at BBC Asian Network. ‘damnshestamil’ more than lives up to Priya’s burgeoning reputation. You’ll have a feel of what to expect from her previous singles (‘Good Love 2.0’, ‘Chicken Lemon Rice’ and ‘Forgot About’) but Priya raises the bar to take her glorious, genre-blurring “Raguwavy” sound global. Her voice is versatile, showcasing an uplifting, world class talent to match her next generation sound.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Priya Ragu

Mar 16, 2022
10:00pm — 10:40pm
Presented by
DIY Magazine
Mar 17, 2022
11:00pm — 11:40pm
Presented by
Shure Presents Music IRL
Mar 19, 2022
12:00am — 12:40am
Presented by
BBC Music

Details

From:

St. Gallen, SWITZERLAND

Genre:

R & B

Subgenre:

Pop

Professional Connections:

Priya Ragu is seeking the following:

  • Other Artists to Tour With