Nuevo Rico

A brother & sister duo struggle as reggaetón artists living in a dystopian future Puerto Rico, now called Nuevo Rico. They are chased into the rainforest by the authorities where the two come across several local deities seeking a new reggaetón megastar to propel their song into the world. Years later, and far away from Nuevo Rico, the siblings find themselves at a crossroads over creative differences in a now submerged aquatic city of Miami. They seem not only at odds, but a shadow of their former selves, haunted by their chance encounter years earlier.

They discover their new found fame comes at a deep price.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Kristian Mercado

Credits

Director:

Kristian Mercado

Executive Producer:

Jackie Cruz, Maitreya Yasuda, Mike Anderson, Jeff Hood, Kristian Mercado

Producer:

Debora Perez, Kate Chamuris, Angel Manuel Soto

Screenwriter:

Kristian Mercado, Juan Arroyo

Editor:

Raymo Ventura

Production Designer:

Angélica Agélviz

Sound Designer:

Josh Madoff

Music:

RaiNao Feat. Fernando Ramos, PutaSanta

Principal Cast:

Jackie Cruz, Antonio Vizcarrondo, Fernando Ramos, Don Victor, Josh Madoff

Additional Credits:

Storyboard Artist: Angélica Agélviz, Creative Director: Raymo Ventura, Animation Supervisor: Miguel Mena, 3D design & animation: Trung Bao, Animation Director: Rafatoon & Daniel Cuervo

Contact

Public Film Contact:

Kristian Mercado
Scheme
krismerc@gmail.com
9176640856

Publicity Contact:

Andrea Torres
andrea@brigademarketing.com
O: (917) 580-6362 E: 835

Primary Access
Platinum Badge
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Secondary Access
Music Badge
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Film Festival Wristband
About
Year:
2021
Premiere Status:
Screening Section:
Screening Category:
Language:
Runtime:
16 mins