Hemp is undergoing a worldwide resurgence in legalization and popularity, and it’s value is only beginning to be explored. From food to fashion, industrial applications to personal care, hemp holds great promise as a versatile, affordable and sustainable solution to global challenges. Key to the re-adoption of hemp and rapid industry innovation is acceptance by consumers, regulators and retailers alike. This session will tackle the future of hemp from diverse perspectives encompassing inter-industry to retail giants and government. Join Senator Ron Wyden (OR), Eric Steenstra from Vote Hemp and industry experts, as we tackle competing agendas head on and chart a bold new course for the hemp marketplace.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.