Presented by Department for International Trade (DIT) – UK

CreaTech UK: Where Creativity Meets Technology

The UK is leading the world in defining the CreaTech opportunity – as FinTech is to the future of financial services, CreaTech is to the creative industries.
It represents creative breakthroughs in the application of new and emerging technologies, promotes fresh talent and identifies new investment opportunities.

CreaTech is already here in cross-cutting new approaches which push the boundaries of entertainment and it deserves greater recognition within the creative industries and the wider economy.

Drawing on DIT exhibitor companies at SXSW representing UK CreaTech Ones to Watch, UK Creative Industries Council, UK creative agencies, and tech allies from O2 Telefonica and Facebook Creative Shop, this production is designed to make the case for CreaTech and kickstart a global movement.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Janet Hull

Institute Of Practitioners In Advertising (IPA)

Caitlin Ryan

Creative Shop, Facebook

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