Mobile gaming is the next frontier of entertainment, with the power to drop players into their favorite universes to interact with beloved characters and storylines, and take their fandom to the next level. Because of mobile games, players have the ability to weave their own narratives within well-known arcs, all while forging connections with other enthusiasts across the world. Join leading mobile games company Scopely, along with other gaming industry leaders to dive into how these companies are leveraging iconic IP and reimagining it across different game genres to create these successful titles. Panelists will provide examples of home-runs and flops when it comes to strategy, and how they have innovated within this multi-billion dollar market.