Lisa Spano, Ph.D. is the SVP of Experience and Insights at leading mobile entertainment studio, Jam City. With a deep background in social psychology, Spano leads the company’s Experience and Research Departments, which encompass experience management, consumer insights and usability research. She is responsible for defining, creating and executing innovative strategies that deliver a consistent and world-class experience for Jam City players at all stages of the player journey. She is also responsible for surfacing player motivations, industry trends and opportunities in the gaming sector to inform decisions across the organization, from game development to brand and marketing strategy. Previously, Spano served as Director of Mobile Consumer Insights for global game publisher, EA, leading research efforts focused on player experience, app discovery and monetization. Before entering the mobile space, Spano began her career as a jury consultant with Trial Partners, working on high profile, highly publicized cases. Spano holds a Ph.D in Experimental Psychology from City University of New York.
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