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Jennifer Risi

Founder & President
The Sway Effect

Jennifer Risi is the President & Founder of The Sway Effect, one of the fastest-growing marketing and communications agencies today. At the heart of The Sway Effect’s work, the agency is focused on “swaying” opinion and influencing outcomes on behalf of clients while putting diversity, equity and inclusion at the center of everything. Risi is a seasoned executive with more than 20 years of experience in strategic global media relations, CEO positioning, change management, and crisis communications. Before starting The Sway Effect, served as Ogilvy’s Worldwide Chief Communications Officer. Among her numerous accolades, Risi was named a PR News Top Women in PR for three years in a row and was inducted into the 2019 PRWeek Hall of Femme.

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