Jax Finkel is Executive Director for Texas NORML. She has been involved in cannabis law reform since 2005. In her tenor, Jax has participated in many panel discussions and speaking engagements including events at the LBJ Library and was a co-keynote at the Drug Impact Conference. Jax has also been quoted in the Texas Tribune, Forbes and every major news outlet in Texas. She innovated the first ever cannabis-centric Voter's Guide in 2012 and continues to prepare the Texas NORML Voters Guide for each election season. In 2017, she founded a 501c3 nonprofit, Foundation for an Informed Texas (FIT), which focuses on rural education. FIT produced a successful medical cannabis ad campaign that was played on MSNBC and Fox News which reached over 1.8 million Texans. She created curriculum, helped organize and execute regional trainings from 2015 to the present. She offers expert testimony before city Council and the Texas Legislature. Jax is often at the Capitol pushing for cannabis law reform.
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