Presented by The NFL

HBCU Battle of Brains Finals

Join us for the 2020 HBCU Battle of the Brains Finals on Sunday, March 15, 2020, at 3:30 PM CST at the JW Marriott, Ballroom D.
Historically Black Colleges and Universities (HBCUs) from across the country are sending their best and brightest students to Austin during SXSW! Long-standing and new rivals will “battle” it out, academically, for a chance to win more than $50K in scholarship prizes, as well as bragging rights, at the 4th Annual HBCU Battle of the Brains (#HBCUBotBrains) competition.
Thirty HBCU teams will present a business case, and in 24-hours, provide a variety of solutions from a business, marketing, digital media, and technology perspective. Finalists will then present their solutions to a panel of industry-leading judges as they compete for $50,000 and the title of HBCU Battle of the Brains Champions.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Natara Holloway

National Football League

Traci Otey Blunt

National Football League

Dasha Smith

National Football League

Primary Access
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