Featured Session: The Media Revolution is Now and It’s Digital

Mar 15, 2020 | 2:00pm – 3:00pm

Speakers

As Amazon, Google and Facebook grow, China continues to rise and massive socio-political changes continue to unfold, what will the media markets look like over the next decade? How well prepared are we for the changes upon us? In this fireside discussion with Salesforce Marketing Cloud SVP and Chief Strategy Officer Jon Suarez-Davis, the legendary Sir Martin Sorrell will share his perspectives on the:

-the media revolution we face in this new era
-the need to embrace data, content and technology in an always-on environment
-what’s at foot for global, multinational, regional and local clients
-the unique opportunity for millennial-driven brands.
-This conversation is designed to provide deep perspective for those committed to winning the future.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Event Type: Session