Author, founder, and investor James Beshara stumbled into a common pitfall during his early startup days: excess caffeine consumption and excess stress (a vicious cycle). From a trip to the ER in 2013 to his bestselling book in 2019, James has become one of the foremost experts on the research backing up alternatives to coffee for energy, productivity, focus, and stress management.
Based on James's #1 Amazon Best-Selling book backed by over 240 scientific studies, Beyond Coffee: A Sustainable Guide to Nootropics, Adaptogens, and Mushrooms, this session will explore healthier alternatives to caffeine addiction. He’ll teach you the dangers of over-caffeination for long-term productivity; what nootropics, adaptogens, and nutritional mushrooms are (including what’s real, what’s hype, what’s sustainable long-term, and what is flat-out dangerous); and how to combine them for peak mental performance.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.