Featured Session: A Conversation with Tommy Hilfiger & Daniel Grieder


Fashion designer and founder Tommy Hilfiger in conversation with Tommy Hilfiger Global CEO Daniel Grieder.

Since launching his namesake brand in 1985, Tommy Hilfiger has become globally renowned as the pioneer of classic American cool style. Today, under Hilfiger’s guidance, vision and leadership as Principal Designer, TOMMY HILFIGER is one of the world’s most recognized lifestyle brands that shares its inclusive and youthful spirit with consumers worldwide, breaking conventions and celebrating individuality.

As CEO, Tommy Hilfiger Global and PVH Europe, Daniel Grieder has been instrumental in evolving TOMMY HILFIGER into one of the world’s most recognized premium lifestyle brands. His passion for speed, innovation and digitalization led to the launch of pioneering initiatives. During his tenure, the company expanded to over 100 countries, 2,000 retail stores and $8.5 billion global retail sales in 2018.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Event Type: Session
Level: Beginner