The New Retail Reality: Humans, Tech & Logistics

In the new reality of tech-filled retail, embracing innovation without losing sight of the customer experience has never been more vital. Join Jag Bath, Chief Digital Officer at H-E-B and CEO of Favor Delivery, and Julie Schell, the Executive Director of Extended and Executive Education for the School of Design and Creative Technologies at The University of Texas at Austin, for an open conversation on emerging retail technologies, designing human-centered experiences across physical and digital spaces and what a true people-first mindset in the business world looks like. Leave this session with a better understanding of adopting design thinking at scale and avoiding tech for tech's sake.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Jag Bath

H-E-B / Favor

Julie Schell

UT Austin

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