Driving real business model change requires more than incremental baby steps. It requires a transformative - even radical - approach to exploiting every digital technology opportunity in an organization. And that’s exactly where digital product management comes in. Built on embracing design principles and quantitative insights to drive change, this discipline is the key to breaking with dusty old organizational habits and ushering in the new.
In this session, you’ll meet panelists at the forefront of digital product management and learn how they’ve broken down silos to drive true, transformative change.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.