The power of audio resonates with us all. Whether it's your favourite musician, playlist, podcast or radio station, we are now engaged with audio more than ever. We are spending less time with traditional audio formats and linear platforms as our consumption habits are evolving from “listen to” to “listen with.”
Driven by an increase in listener context and personalisation we are engaging more with our audio ecosystem by choosing when, how and in what format we engage with audio.
The session will raise awareness of audio consumption trends and explore how technology, devices and platforms are creating such hyper-lean in experiences. We discuss how rights owners and platforms are exploring listener engagement and authenticity, and are becoming key drivers behind our interactions with audio.