Trigger Cities: Creating Hits with a Global Mind

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Trigger Cities: Creating Hits with a Global Mind


Southeast Asia and Latin America have long been home to culturally rich cities with colorful music histories, and today their voracious streaming consumption activity potentially influences algorithms to create tomorrow's global hits. Jakarta, Mexico City, Bangkok, São Paulo...join a globally-diverse panel to discuss data-driven global marketing & distribution methods in these "trigger cities"...because all artists are global once you hit "Upload."

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband
Secondary Entry: Film Badge, Interactive Badge
Format: Panel
Event Type: Session