#DigitalFanExperience

Delivering the Ultimate Personalized Fan Experience

While you’d expect a sports team of the Miami HEAT’s caliber to have a mobile app, the Miami HEAT have gone much, much further. Under the guidance of their EVP of Business Strategy, Matthew Jafarian, the HEAT have created a personalized and interactive fan experience that has won multiple industry awards and today makes them one of the most digitally savvy and innovative sports franchises on the planet. Learn how The Miami HEAT utilize best in class software and tools to deliver the most beloved fan experience in sports.

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photo of Matthew Jafarian
photo of Neha Sampat

Neha Sampat

Contentstack

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About
Format: Presentation
Type: Session
Track: Sports
Level: Intermediate