Our panel of global experts, women and men, will share experiences and info about the TV format industry and how to become a part of it. We will explore how to turn format ideas into viable IP, produce formats internationally and bring them to market, and ensure solid branding. Formats are shows with a set structure that can be adapted to every country, culture and taste but also feel the same in each territory. Formats unify us, as their unique purpose is to create content that is both local and global, adaptable yet wholly original - they show how we are more similar that different. We all know the big formats like The Voice, but in this $6 billion industry, there are thousands of smaller formats making an impact in every country, on many platforms. We are in the format era.