Localization: Designing Across Borders

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Localization: Designing Across Borders


How do you design a global product that still feels local to your user?

Come listen to what it was like to take Watson for Oncology global, a cancer treatment advisor now used in over 80+ hospitals across the globe.

Find out what it means to have a Minimum Viable Localization, what worked and didn't work to eliminate our own biases when designing for completely different healthcare systems, and how a recent trip to the UK and Tanzania put everything to the test.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Focus15
Event Type: Session
Track: Design