Content on the internet has been funded, almost entirely by advertisements. But as programatic placements and a handful of platforms have consumed media dollars, journalism and and storytelling have found themselves facing a funding draught that threatens to push all surviving media to click-bait and listicals. Come explore the design principals of media distribution that is paid for not with commerce, but with actions. A new way to fund content is taking shape, one that connects readers with writers, and builds a new generation of publishers. An ecosystem that value engagement, sharing and dialog over old mass-media metrics.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.