Presented by Bristol-Myers Squibb
The Art of Patient-centricity
Unique collaborations allow us to push the boundaries for innovation and make patient-centric solutions a priority.
In this session about how different industries can come together to put patients first, Jeroen Blokhuis will provide perspectives on collaborations, Susan Sweeney will share her the outcomes from working with patients and their stories, and Frank Zilm will discuss how patients’ experiences help influence design.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Jeroen Blokhuis
Parker Institute for Cancer Immunotherapy
Susan Sweeney
Bristol-Myers Squibb
Frank Zilm
Institute for Health and Wellness Design