Everyone wants to get on playlists on Spotify, Apple Music, Pandora, Amazon. This is a interactive, real talk session on how some artists have achieved success on streaming services. Some of the topics covered include how artists or songs caught the ear of playlist curators, what artists did to ensure that their music remained on popular playlists; and how to keep editors and fans engaged while and after the music was on streaming platforms.
This panel discusses some effective game plans and strategies with artists popular on digital platforms, streaming marketing & strategy experts and artist managers. Some of these discussions are expected to revolve around film/tv sync, tour marketing, collaborations with other artists, as well as, collaboration & partnerships with different partners.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.