Girl Culture


From the rise of #MeToo to the current political climate, the past year has seen a pivotal shift for women in our culture. Margaret Johnson (AdAge’s Executive of the Year and CCO of Goodby Silverstein & Partners), Ukonwa Ojo (former CMO COVERGIRL), Catherine Hardwicke (Director of Thirteen and Twilight) and Lauren Greenfield (Founder of Girl Culture Films) will discuss the evolving female voice in culture and how Hollywood and advertisers are forging parity through equal representation.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Format: Panel
Event Type: Session
Level: Intermediate