Going into Overtime for the Connected Fan


Ahiza Garcia

CNN Business

Gene Miller


Dan Rossomondo


Over the past 10 years, sports viewing has evolved from the JumboTron to small screens as a new generation of connected fans are interacting with their favorite sports content and teams on their own terms. Today, leagues, brands and tech innovators are expanding those fan relationships - from live-stream apps and personalized viewing experiences to unique sporting events. This panel will examine how digital players, streamers and leagues are feeding the superfan appetite.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Panel
Event Type: Session
Track: Sports
Level: Beginner