Over the past 10 years, sports has evolved from the JumboTron to small screens as a new generation of interconnected fans are interacting with their favorite sports content on their own terms. Today, fans worldwide can easily engage with their favorite teams, athletes and games - from watching a game at home to following their favorite athletes on social media. With a refocused concentration on the fan experience, who are the disruptors that are changing the rules of the game? This panel will examine how sports media, streamers and leagues are feeding the superfan appetite with personalized sports experiences.
[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]