Science, Spice, and Everything Nice: Girls in STEM

Mar 10, 2019

11:00am – 12:00pm CT

Approximately two-thirds of girls are interested in science in fourth grade. However, something happens in middle school that leads to a sharp decline in girls' participation in STEM. This panel, featuring women who are ruling the STEM world, will dive into the importance of keeping girls engaged in STEM, the dynamic future of the brand, and re-establishing an emotional connection to rebrand STEM as cool, creative and inspiring and, ultimately, fuel the next generation of women in STEM.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Justina Nixon-Saintil

Verizon Foundation

Rowena Patrick

The Ad Council

Details

Primary Entry:
Platinum Badge
Interactive Badge
Secondary Entry:
Music Badge
Film Badge
Format:

Panel

Type:

Session

Track:

Brands & Marketing

Level:

Beginner