While most of us are feeling more out of touch than ever, likely and unknowingly buying our meat from one of the “big four” producers, how do we create a future that involves transparent relationships with our food and its producers? In this session, Crowd Cow CEO Joe Heitzeberg, 'Speaking Broadly' host Dana Cowin, Shake Shack's Jeffrey Amoscato and rancher Jeanie Alderson will touch on how they see the future of meat consumption, from each of their unique perspectives.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.