What's the incentive to bring customers in-store when they have the convenience of ordering online from the comfort of their own home? Aside from experiencing the product first-hand, these three founders believe building actual experiences -- from live concerts, to yoga classes, non-profit partnership events, and more -- are the key to not only building a great brand, but also building community.
Hear from a panel of founders on how they're using their retail stores in creative ways to engage with the community and usher in new clientele.

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