Featured Session: Nile Rodgers & Merck Mercuriadis

Mar 14, 2019

12:30pm – 1:30pm CT

Among music legends, Nile Rodgers is truly exceptional. He amplifies his legacy as a multiple GRAMMY-winning composer, producer, arranger and guitarist by constantly traversing new musical terrain and successfully expanding the boundaries of popular music. Merck Mercuriadis is a Canadian-American music executive and music manager. He is the current CEO, Founder and managing partner of Hipgnosis Songs Ltd, an artist management firm, publisher, and record label based in London and Los Angeles. Rodgers and Mercuriadis will discuss the enduring power of the song and the deep hidden meaning of songwriting.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Merck Mercuriadis
photo of Nile Rodgers
Primary Access
Artist Wristband
Music Badge
Platinum Badge
Secondary Access
Interactive Badge
Film Badge