Worlds Collide: The Virtual World Influencing Modern Sport

Recording: Worlds Collide: The Virtual World Influencing Modern Sport, Mar 15, 2019


In a time of rapidly changing viewing habits and preferences, the virtual world has risen to become a key element of daily life. Liverpool Football Club CEO Peter Moore will explore the ways in which the virtual world has impacted both the business of traditional sports, as well as global fan engagement. Clubs, teams and leagues are working hard to maintain and strengthen the position they hold in the hearts and minds of millions of passionate fans; with a CEO whose career spans stints at Microsoft, EA and now LFC, Peter Moore will offer a unique insight into the true meaning of interactive entertainment.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

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Primary Entry: Music Badge, Platinum Badge, Artist Wristband, Film Badge, Interactive Badge, Gaming Wristband
Event Type: Session
Level: Intermediate