What’s Your China Strategy?

Recording: What’s Your China Strategy?, Mar 12, 2019


William Bao Bean


Sina Farzaneh


Wendy Wang


China will soon be the worlds largest economy but global Internet companies often try and enter the market but fail. Before pulling out, Google saw its China search market share fall from 60% to under 15%. Join us for best practices for China market entry from industry veterans each with over 15 years on the ground in China.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Panel
Event Type: Session
Level: Beginner