The Future for Cannabis and Live Events

Mar 15, 2019

3:30pm – 4:30pm CT

Live music and cannabis have long been an inseparable pairing, though one that laws prevented from making official. When California opened its doors to recreational sales, many hoped sales and consumption of cannabis would finally be possible at the state’s hundreds of music venues and festivals. The transition has proved much more difficult. What does the future hold for cannabis-focused events, and for public cannabis sales and consumption at music venues and festivals in the future? We’ve gathered the country’s foremost leaders of cannabis events to discuss. Tim Blake, founder of The Emerald Cup; Matt Stang, Chief Revenue Officer for High Times, Caroline Philips, founder of National Cannabis Festival, and Salwa Ibrahim of Highland Events.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Tim Blake
Tim Blake

The Emerald Cup

photo of Kraig Fox
Kraig Fox

High Times

photo of Salwa Ibrahim
Salwa Ibrahim

Highland Events

photo of Caroline Phillips
Caroline Phillips

National Cannabis Festival

Primary Access
Artist Wristband
Music Badge
Platinum Badge
Secondary Access
Interactive Badge
Film Badge