Building Successful Partnerships in Esports with Naz Aletaha

Mar 16, 2019

2:00pm – 3:00pm CT

Recording: Building Successful Partnerships in Esports with Naz Aletaha, Mar 16, 2019

Join Naz Aletaha, Head of Esports Global Business Development at Riot Games, as she shares insights from her experience in building premiere esports partnerships for the world’s most viewed esport. Riot Games is the owner and operator of League of Legends, whose 2018 World Championship saw 99.6M unique viewers tune in to the final match. Having recently announced partnerships with Mastercard & Dell Alienware, Naz will share her outlook on the growing esport industry and what it takes to create successful brand partnerships in the space.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Naz Aletaha

Riot Games

Details

Primary Entry:
Music Badge
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Gaming Wristband
Format:

Featured Session

Type:

Session

Track:

Esports Industry

Level:

Intermediate