The Heartbeat of the American Sports Fan

Mar 10, 2019

3:30pm – 4:30pm CT

Recording: The Heartbeat of the American Sports Fan, Mar 10, 2019

Thanks to over a decade of gathering insights and evolving with our user's deepening interest in sports and the culture that surrounds the game, Bleacher Report has gathered an unparalleled understanding of the American millennial and Gen-Z sports fan - their desires, their behaviors and ultimately, their essence. Bleacher Report Chief Brand Officer Ed Romaine shares the multi-faceted journey inside the heart and mind of the connected sports fan as B/R attempts to entertain and enlighten and make it easier to tap into the power of a growing demographic.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Ed Romaine

Bleacher Report

Details

Primary Entry:
Music Badge
Platinum Badge
Artist Wristband
Film Badge
Interactive Badge
Format:

Solo

Type:

Session

Track:

Sports

Level:

Advanced