Andrea Minze (Universal Music Publishing): Mentor

Advance RSVP is available to Primary Entry badge types only. Walk-ups may be accepted on a first come, first served basis.

Mentor Sessions offer 15 minutes of one-on-one interaction with industry leaders and professionals from a variety of fields spanning interactive, film, and music.

Meeting with this mentor is highly recommended if you're interested in marketing/PR, songwriting, synch, and licensing.

Moved to London and dove deep into music supervision, A&R and licensing. She spent 3 years learning from and leading a team to Cannes Lions and through projects that introduced artists like Alabama Shakes, Florence + The Machine, The Black Keys, SBTRKT and more to the world. Moved to NYC, firstly as the Executive Producer of an original music company, and now Sr. Director of Licensing for Ads at Universal Music Publishing.

You can see Andrea’s full bio on her speaker page.

Registrants who sign up online must check-in 30 minutes before their mentor time slot to guarantee their spot. Limited on-site sign up is also available for a small number of Mentor Sessions spots and will begin 30 minutes before the first time slot of each session.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge, Artist Wristband
Event Type: Session
Level: Advanced