From high-profile philanthropic initiatives to offering a platform that drives human connection, to building a brand centered on advancing health and wellness, this panel of female entrepreneurs and executives — who are in the business of making people feel good — will delve deeper into what, why, and how creating positive, feel-good initiatives within a for-profit business model not only increases your bottom line but yields long-lasting results for employees, consumers, and shareholders.

This event is free and open to the public with a SXSW Guest Pass.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.