AdELA

AdELA

credit: Stockroll

Never Been

AdELA is triple-threat. She’s a singer, songwriter, and rapper reaping the benefits of
pursuing her dreams of stardom. The tenacious South African-born, Atlanta-based beauty got her resolve for pursuing the life she wanted from her parents, who left lucrative careers in South Africa in order to escape apartheid in the ‘90s. AdELA’s family first settled in Miami exposing her to all styles of music from Miami Bass, Nas, Tupac, Royce Da 5’9 to Frank Sinatra – artists she describes as “timeless and an inspiration for her own creativity.” AdELA earned her first RIAA Certified Gold credit as a co-writer and performer on Meek Mill’s “Made it From Nothing.” In 2015, AdELA made her official debut with Off the Burner, followed
by her EP Dreamers and Thinkers in 2017, where she decided to feature a well-known rapper on every track. AdELA landed collaborations with Royce Da 5’9, Skyzoo, Torae, Fat Joe, and Kool G Rap just to name a few. Dreamers and Thinkers peaked at number 21 on the iTunes Top 100 in the United States as well as breaking the Top 100 in the UK and France. AdELA’s next mission is breaking into the Top 20 with her latest project entitled, On the Line, set for release in 2019.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge
Secondary Entry: Music Festival Wristband, Artist Wristband, Film Badge, Interactive Badge
From: Atlanta, GA
Subgenre: Hip-Hop
Event Type: Showcase