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Y La Bamba

Y La Bamba

credit: Steffanie Walk

Bio: Y La Bamba has been many things, but at the heart of it is singer-songwriter Luz Elena Mendoza’s inquisitive sense of self. Their fifth record, Mujeres, carries on the Portland-based band’s affinity for spiritual contemplation, but goes a step further in telling a story with a full emotional spectrum. Coming off Ojos Del Sol, one of NPR’s Top 50 Albums of 2016, Mujeres exhibits the scope of Mendoza’s artistic voice like never before. “Soy como soy,” Mendoza says, and that declaration is the bold— even political— statement that positions Mujeres to be Y La Bamba’s most unbridled offering yet.
The record exists in the post-2016 landscape of a national identity crisis, and Mendoza explores what it means to be a Mexican American woman by leading us through places we are afraid to go. Mujeresventures in to the discomfort of the stories we tell ourselves. Those of our past, our futures. We all have these stories somewhere inside of us, but with Y La Bamba, Mendoza forges new narratives from old stories of heritage and family, tracing history while forging modern chicana feminism.



Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Music Badge, Platinum Badge
Secondary Entry: Music Festival Wristband, Artist Wristband, Film Badge, Interactive Badge
From: Portland, OR
Genre: Latin rock
Subgenre: Indie Pop
Event Type: Showcase