Carlos Franco (Breakfest Festival): Mentor

Date TBA

Session is on Wednesday, March 14 at 5:00 PM at the Austin Convention Center in Room AB. This mentor is only open to walk ins every 15 mins., and access will only be available to badge types listed under "Primary Access."

Signing up to speak with Frankie is highly recommended if you’re interested in live events, touring, booking, management and the Latin American market.

Visionary and talent buyer. Carlos Franco is changing the music scene in Medellín since his early twenties. Now, just 30 years old, is in command of the main office in Breakfast Club: the biggest promoter in the local yard, expanding entertainment business in one of colombian main cities, connecting foreign strategic allies and incorporating new forms of cultural consumption into the young audience's DNA. With the brand already self-sufficient, now he's running their own artist management and booking agency with the goal to take the newest and most interesting musicians coming from the Medellín's underground circuit to national exposure.

You can read Frankie’s full bio on his speaker page.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Carlos Franco
Carlos Franco

Breakfast Club

Primary Access
Music Badge
Platinum Badge
Artist Wristband