How Diversity is Pushing Augmented Reality Innovation

Ever wanted to see what was on store shelves, literally, without leaving your home? What about watching a game from your seats, from your couch? Diverse marketplace needs are influencing how companies engage customers, and Augmented Reality is changing what's possible for the customer experience. Hear from these experts about how Augmented Reality is making what seemed impossible for customer engagement a reality.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Primary Entry: Music Badge, Platinum Badge, Film Badge, Interactive Badge
Format: Panel
Event Type: Session