Storytelling is the most effective way to cause social change because stories engage people emotionally and elicit empathy. Drawing on examples from her film GENERATION STARTUP and upcoming film LABORATORIA, documentary filmmaker Cheryl Miller Houser deconstructs her approach to how she finds stories, draws out the emotional core of her subjects, and crafts narratives that get people fired up to take action. Participants from all sectors will be able to use her tactics of creating empathy and effective storytelling to communicate and achieve their goals.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]